Effective Date: January 1st 2026

This Privacy Policy explains how AdVision eCommerce Inc., a Delaware corporation (“AdVision,” “we,” “us,” “our”), collects, uses, stores, transfers, and protects personal information when providing CatalogPilot and related services (“Service”).

By accessing or using the Service, you agree to this Policy and all documents referenced within it.

If you do not agree, do not use the Service.

1. Scope

This Policy applies to:

• Merchants and their authorized users
  
• Merchant Data processed through the Service
  
• Visitors to our website(s)
  
• Data processed for analytics, AI enrichment, support, and platform operations
  

This Policy does not apply to:

• Merchant websites
  
• Merchant customers’ websites
  
• Third-party platforms you integrate with
  
• Any content we do not control
  

Your interactions with Third-Party Platforms are governed by their own policies.

2. Information We Collect

We collect the following categories of information:

2.1 Information You Provide

• Account information (name, email, business name, phone number)
  
• Platform credentials (API keys, tokens)
  
• Catalog content and images
  
• Product data and metadata
  
• Support communications
  
• Subscription and billing details
  

We do not store credit card numbers (payment processors such as Stripe handle this).

2.2 Information Collected Automatically

• IP address and geolocation approximation
  
• Browser and device information
  
• Access times, pages viewed, features used
  
• API activity and processing logs
  
• Performance data and error logs
  
• Security and authentication events
  
• Usage metrics and feature telemetry
  

2.3 Merchant Data

Merchant Data includes:

• product details
  
• descriptions, titles, tags, categories
  
• prices, variants, metadata
  
• product images
  
• catalog structures
  

Merchant Data may contain personal information if you upload it.

2.4 Information from Third-Party Platforms

When integrating your store, we may receive:

• product catalog data
  
• ordering or fulfillment metadata (if applicable)
  
• tags, categories, attributes
  
• images and structured content
  
• inventory details
  
• store configuration
  

We only access what is required to provide the Service.

2.5 Cookies

We use cookies and similar technologies for:

• authentication
  
• session management
  
• analytics
  
• performance
  
• security
  

Details are provided in our Cookie Policy.

3. How We Use Information

We use information to:

3.1 Operate & Provide the Service

• ingest catalogs
  
• generate metadata using AI
  
• optimize product data
  
• push changes to connected platforms
  
• manage accounts and billing
  
• deliver dashboards and tools
  

3.2 Improve & Enhance the Service

• analyze performance and usage
  
• detect errors
  
• optimize AI models
  
• guide feature development
  
• track system health
  

We may use anonymized or aggregated information for analytics, benchmarking, and machine learning.

3.3 Communicate With You

• onboarding instructions
  
• billing notifications
  
• service announcements
  
• support responses
  
• updates to Terms or Policies
  

3.4 Security, Compliance & Prevention

• prevent misuse of the Service
  
• detect fraud
  
• enforce the Acceptable Use Policy
  
• monitor system integrity
  
• comply with lawful requests
  

4. Legal bases (for EU/EEA/UK Users)

We process personal data under the following legal bases:

• Performance of contract – providing the Service you signed up for
  
• Legitimate interests – analytics, security, improvement
  
• Consent – where legally required (e.g., certain cookies)
  
• Compliance with law – tax, accounting, legal obligations
  

5. How we share information

We may share information with:

5.1 Service Providers / Sub-processors

Including:

• hosting partners
  
• cloud infrastructure
  
• analytics tools
  
• AI processors
  
• email and notification providers
  
• payment processors
  
• customer support tools
  
  

These providers are contractually bound to confidentiality.

A full description of data processing relationships is in our Data Processing Addendum (DPA).

5.2 Third-Party Platforms

When you enable integrations, we transmit Merchant Data as required to:

• Shopify
  
• Lightspeed
  
• WooCommerce
  
• BigCommerce
  
• Ecwid
  
• Google Merchant Center
  
• Other platform APIs
  

We are not responsible for those platforms’ handling of your data.

5.3 Legal Requirements

We may disclose information if required by:

• subpoenas
  
• court orders
  
• regulatory authorities
  
• lawful requests
  

5.4 Business Transfers

If AdVision undergoes a merger, acquisition, restructuring, or sale, your information may be transferred as part of that transaction.

6. International Transfers

We may transfer information internationally to regions including:

• United States
  
• Canada
  
• Europe
  
• Other jurisdictions where providers operate
  

Safeguards may include:

• Standard Contractual Clauses (SCCs)
  
• Processor agreements
  
• Equivalent protections
  

7. Data Retention

We retain personal information:

• for the duration of your account;
  
• for 30 days after account termination;
  
• longer if required by law (e.g., billing records);
  
• anonymized data may be kept indefinitely.
  

Merchant Data is not guaranteed to be retrievable after termination.

8. Merchant Customers’ Data

If you upload or process personal information about your customers:

• you act as data controller;
  
• we act as data processor.
  

We only process such data according to your instructions, consistent with the DPA.

You are responsible for:

• providing appropriate notices to your customers
  
• obtaining any required consents
  
• complying with applicable laws
  
• ensuring data accuracy and legality

9. AI Processing

CatalogPilot uses automated systems and machine learning to:

• analyze catalog content
  
• generate metadata
  
• recommend improvements
  
• evaluate SEO structure
  

AI-generated outputs may contain inaccuracies.

You are responsible for reviewing and approving AI-generated data.

10. Security

We maintain technical and organizational measures designed to protect data, including:

• encryption in transit
  
• access controls
  
• secure hosting
  
• system monitoring
  
• incident response processes
  
• restricted employee access
  

Detailed information is provided in our Security Practices page.

No system can guarantee perfect security.

11. Your rights

Depending on your jurisdiction, you may request:

• access to your personal data
  
• correction
  
• deletion
  
• export/portability
  
• restriction or objection to processing
  
• withdrawal of consent (where applicable)
  

Requests may be submitted to:

info@advision-ecommerce.com

Some requests may require identity verification.

12. CCPA Disclosures (CALIFORNIA RESIDENTS)

You may have the right to:

• know what categories of data we collect
  
• request access or deletion
  
• request correction
  
• opt out of “selling” or “sharing” personal information
  
• not be discriminated against for exercising rights
  

We do not sell personal information.

13. Children’s Data

The Service is not intended for individuals under 18 years of age, and we do not knowingly collect data from minors.

14. Data breach notification

If a breach involves personal data, we will notify:

• affected Merchants;
  
• relevant authorities (when required by law).
  

Our obligations are outlined further in the DPA.

15. Cookie Usage

Our use of cookies and similar technologies is described in the Cookie Policy, which is incorporated by reference.

16. Linked Policies

The following documents form part of this Privacy Policy:

• Terms & Conditions
  
• Acceptable Use Policy
  
• Cookie Policy
  
• Service Availability Statement
  
• Security Practices Page
  
• Data Processing Addendum (DPA)
  

You must review and comply with each applicable Policy.

17. Changes to this Policy

We may update this Policy at any time.

Changes are effective upon posting.

Continued use constitutes acceptance.

18. Contact

For questions about this Privacy Policy or your personal data, contact:

AdVision eCommerce Inc.

Suite 1402 - 327, 347 Fifth Ave. New York NY  10016

info@advision-ecommerce.com